Your Front Row Seat for Purpose-Driven Sports
WIN | WIN is a purpose-driven sports marketing agency that's moving social good from the sidelines of sports into the mainstream conversation.
HOW? →→→
Through our flagship initiative, NILi: NIL for Impact®, we're transforming the traditional sports sponsorship model into a multiplying force for good:
expanding nonprofits' reach, building student-athletes' issue-driven platforms, and turning brands' sports marketing dollars into an engine for both ROI and real social change.
Billions are being spent in college sports.
NILi: NIL for Impact® puts them to work for purpose AND profit across the entire ecosystem.
NILi by WIN | WIN is the most powerful way for brands and nonprofits to drive immediate impact and ROI — and for student-athletes to begin building their platforms, and legacies, for the future.
We curate intentionally-diverse teams of athletes across a wide range of sports, backgrounds, and seasons, then activate these teams to share authentic stories on your brand's or nonprofit's behalf. Their personal connection to the mission means they're not influencers or content creators in the traditional sense — and that's entirely on purpose.
NILi empowers student-athletes to use their voices to advocate for issues they care about, and those voices are what's inspiring the next generations of fans, followers, supporters, and consumers to get involved.
FOR BRANDS
- Cut through traditional advertising and influencer clutter
- Establish greater authenticity, credibility, and differentiation
- Combine CSR goals with marketing dollars for greater ROI
- Leverage a diverse group of student athletes’ across regions, sports, and interests to reach new followers
FOR NONPROFITS
- Harness the authenticity and credibility of student-athletes who care about your mission
- Offer innovative, culturally relevant opportunities to corporate sponsors
- Increase awareness of your NPO with younger, socially engaged audiences
- Build sustainable, scalable momentum over time
FOR STUDENT-ATHLETES
- Grow your revenue potential while supporting an issue that's personally meaningful and relevant
- Develop your professional and leadership skills through ambassadorship
- Establish the foundation of a lasting legacy that extends beyond your playing days
FOR ATHLETIC DEPTS
- Host turnkey social impact, media training, and career development workshops to give your athletes a competitive advantage
- Build powerful character and leadership skills into your coaching curriculum
- Support your program's growth and success beyond the game
