In partnership with
Number 147
Image source: San Diego FC
SAN DIEGO FC AND QUALCOMM FORGE PARTNERSHIP TO ELEVATE YOUTH SOCCER AND COMMUNITY ENGAGEMENT
Featured Focus:
Partnerships for Good, Youth Development
Scope of Impact:
Local
Scouting Report San Diego FC and Qualcomm are teaming up to invest in the city’s future through soccer. Here’s what you should know:
A hometown advantage: This multi-year collaboration names Qualcomm, a San Diego-based tech giant, the official front-of-kit partner for SDFC’s Right to Dream Academy. The partnership leverages local industry to empower local talent.
More than a logo: The deal extends beyond the jersey. It includes providing Snapdragon-powered technology in academy classrooms and launching an annual program to refurbish futsal courts across San Diego County, ensuring more kids have safe places to play.
Building a legacy: By focusing on the youth academy, the partnership is a long-term investment. It aims to create a sustainable pipeline of talent and provide holistic educational and character development, setting a new standard for community impact in professional sports.
This is more than a sponsorship; it's a strategic blueprint for authentic community integration. San Diego FC and Qualcomm demonstrate a profound understanding that a club's true value lies in its connection to its city. By focusing resources on the Right to Dream Academy, they are building from the ground up, investing in human potential rather than just seeking brand visibility. The initiative to refurbish futsal courts is a tangible commitment to accessibility, creating critical infrastructure that serves the entire community. This partnership doesn't just put a logo on a jersey; it weaves the fabric of the club directly into the community it represents.
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